The Department of Culture, Sports and Tourism officially announced the tourism logo of Ha Nam province.
Ha Nam tourism logo.
Ha Nam tourism logo is a combination of images: kite, Ngoc - Tam Chuc pagoda, sun to represent Ha Nam's key tourism products.
The center of the logo is the image of Ngoc Pagoda - Tam Chuc national tourist area. This is the largest, most peaceful, friendly and spiritual place in Vietnam. With its grand scale and many unique tourist attractions, it attracts a large number of domestic and foreign tourists to perform spiritual rituals and visit and experience peace and friendliness. This image represents the strength of cultural, historical and spiritual tourism of Ha Nam.
The kite image represents the strength of the province's local cultural tourism. In 2023, the World Travel Awards honored Ha Nam as the "World's Leading Local Cultural Destination". The kite is a very typical image for the people of Ha Nam lowland region, a childhood memory of many generations. In addition, it is also a message about the wings and development of Ha Nam tourism in the coming period.
The sun on the top of the pagoda is a very poetic image, emphasizing a poetic Ha Nam, a place where visitors can calm their souls after stressful days of life's hustle and bustle.
The colors red, yellow and brown represent cultural, historical, spiritual and craft village tourism, while the colors green and blue represent eco-tourism.
Previously, the contest to design and compose the Ha Nam Tourism Logo and Slogan aimed to select works that reflected the characteristics and tourism development strategy of the province. After 5 months of launching, the Organizing Committee received 275 works, including: 127 logos ; 148 slogans . The logo works had many breakthrough ideas, vivid colors, harmonious layouts suitable for tourism promotion and propaganda, meeting the criteria and requirements set by the Organizing Committee, especially expressing the identity and unique characteristics of Ha Nam tourism . Regarding slogans , most of the slogans were short, concise, sketched, and conveyed messages about the history, culture, nature and people of Ha Nam; some slogans expressed the strategy and goals of tourism development of the province.
After 2 rounds of judging, the Jury selected 6 symbolic works and entered the final round. The Organizing Committee of the contest conducted a poll on the Ha Nam Provincial Electronic Information Portal and the province's official social networking sites. After the polling period, the results were as follows:
- 01 first prize winning work (Author: Dao Anh Tai, Da Nang).
- 05 works won consolation prizes (Author: Tran Van Nghia - Hanoi; Author: Cu Hong Son - Hung Yen; Author: Le Cong Dao - Da Nang; Author: Vo Duy Hiep - Thua Thien Hue; Author: Nguyen Duy Thanh - Hanoi).
- 05 works won consolation prizes (Author: Tran Van Nghia - Hanoi; Author: Cu Hong Son - Hung Yen; Author: Le Cong Dao - Da Nang; Author: Vo Duy Hiep - Thua Thien Hue; Author: Nguyen Duy Thanh - Hanoi).
The first prize winning logo will be used for all information, propaganda and tourism promotion activities; serving the political tasks, economic development, culture - society, internal and external affairs in the tourism sector of the province. At the same time, this is considered as the brand identity of Ha Nam tourism, to bring the image of Ha Nam tourism to appear impressively and professionally on tourism products and on the media, in order to attract tourists and investors.